Tesla’s CEO Elon Musk is reconsidering the decision not to sell in Saudi Arabia due to a 70% sales decline in major markets. Previous disagreements with the Saudi government hindered this move, which is now seen as crucial for recovery. Tesla also faces a stock price drop amidst negative public sentiment and an influx of secondhand electric vehicles.
In 2018, Tesla’s CEO Elon Musk decided against selling electric cars in Saudi Arabia due to disagreements with the Sovereign Investment Fund regarding sales strategies. However, with Tesla’s sales plummeting by 70% in markets such as Germany and the USA, Musk is reconsidering this decision. He is now exploring the possibility of penetrating the Saudi market to alleviate the unsold inventory crisis faced by the company.
Musk’s initial inability to broker a deal with the Saudi government in 2018, despite having secured funding for potential privatization, may now pose a significant obstacle. With the urgent need for a larger market to recover lost sales, reconnecting with Saudi Arabia could prove advantageous for Tesla.
On the stock market, Tesla experiences notable declines, with shares falling over 5% recently, though they showed a minor recovery of 0.44% in premarket trading. The sales crisis for Tesla is compounded by an influx of electric vehicles on the secondhand market, fueled by protests against Musk’s political stances and response to company layoffs, specifically in Europe.
There are increasing concerns regarding public sentiment towards Tesla, which is expected to negatively impact stock prices. As dissatisfaction grows, Musk may need to reconcile with the Saudi government and prioritize rebuilding relations to stabilize and restore Tesla’s declining sales figures.
In summary, Tesla’s reconsideration of selling vehicles in Saudi Arabia marks a significant shift prompted by a sharp decline in sales. Musk’s previous disagreements with Saudi authorities hindered this strategic option, which may now be crucial for recovery. The recent downturn in Tesla’s stock prices illustrates the pressing nature of this issue, as negative public sentiment further complicates the company’s sales challenges. Re-establishing ties with Saudi Arabia could be vital for the company’s future performance.
Original Source: www.fxleaders.com